Wegmans Puts Together Twitter Team - 13WHAM.com - Rochester News, Weather, and Sports
Interesting experimentation by Wegmans with Twitter - they have a real opportunity to tighten the feedback loop with customers in realtime. But will it scale? Do they have the back-end procesess to handle feedback without falling over themselves as Dell, Comcast and others are doing? Beyond pilot experiments, getting to sustainable participation is a definite challenge.
Posted from Diigo. The rest of my favorite links are here.
Comments